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Old 06-09-2015, 10:40 AM   #9
thinkxingu
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This is classic operant conditioning. Unless the punishment is severe enough, people will continue to text and drive, and, each time they do successfully, will continue to be positively reinforced.

I once had a professor posit that if the first student to forget his/her homework was shot that no one else would forget to do their work.

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