Y'all are both wrong—junior high schoolers don't use the phrase because it's ancient, and anyone who knows anything about schools wouldn't use it to be cool because of that.
I used it to emphasize just how goddamn good a value JoJo's is on a page where people talk favorably about criminally overpriced alternatives such as Sub Crazy. And they clearly think the same!
JoJo's = an excellent product AND value, and I hope they stick with it!
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