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Old 08-12-2004, 09:34 AM   #7
Rattlesnake Gal
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Quote:
Originally Posted by GWC...
I was in hopes that a Lake calendar would become a reality. It would help funnel some money toward this site...
I too was hoping a calendar would be a good fund raising technique. My husband, who has been in the printing industry for almost thirty years, opened my eyes to the challenging economics of producing a local calendar. Assuming the art preparation and photographs were donated, the printing cost alone for small quantities could be at least $4,000, with the likely outcome of losing money. By the time you share proceeds with the retailers and the printer you would have to sell an awful lot of calendars, which have a short shelf life. He convinced me the risk was not worth the potential reward. I was also reminded that an image that looks acceptable on a computer screen might not look as impressive with high quality printing.
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