Hannafords Opening

[GTO]

Originally Posted by fatlazyless

Yes, Heaths is a terrific store. And yes it is very possible to drive past it on route 25 and never know you just drove past this terrific store due to its' lack of signs. Route 25 is a busy east-west road in the state road system. People use it to go from Boston to the Mount Washington Valley, and into Maine, and reverse. There are definately hundreds and maybe thousands who pass near Heaths every day who are not even aware that it exists.

It is almost impossible to pass the new Meredith Hannafords wihout noticing it because Hannaford has good signs. It is very easy to pass Heaths without noticing it because it has basically zero signs.

Running a store like that without good signs, that can be seen from route 25 is a major blunder. It needs some simple plain, tastefull, conservative, illuminated signs. How about a sign up on the black shingle roof, and how about a lighted sign out by the corner of the parking lot closest to route 25.

Good signs send a strong visual message to someone driving down route 25 and not familiar with the store.

Sure, the local folks all know about Heaths, but what about the non-locals who drive down route 25, enroute from Boston to North Conway. Heaths with its easy parking, high quality meats, seafood, bakery, sandwiches, free Vermont Roasters coffee, fruits, veggies, and groceries, and reasonable prices just may become a regular shopping spot for the commuters but first they have to know it exists.

And, right now with no signs, one can drive past Heaths and never know it even exists. I have driven with folks from Boston to North Conway who had no clue that a good super market was right there.

Can Heaths use a little increase in its' business, especially in the off-season slower months?

Heaths is always working to improve the store with good prices and good food. What they need to do next, in my opinion, is to work on some good outdoor signs.

This just came to me....like some kind of subliminal message. What if Heaths put a sign out on rte 25 to bring in consumers that might not even know its there.....mmmm. I think I'm onto something.

[Gatto Nero]

Originally Posted by GTO

This just came to me....like some kind of subliminal message. What if Heaths put a sign out on rte 25 to bring in consumers that might not even know its there.....mmmm. I think I'm onto something.

Wow, amazing idea, GTO. You're a marketing genius!

[SIKSUKR]

WMUR had a piece on the noon news that said Hannaford is laying off a bunch of people.They said it will not affect their retail stores but only their headquarters in Scarborough Me.

[Irish mist]

Originally Posted by SIKSUKR

WMUR had a piece on the noon news that said Hannaford is laying off a bunch of people.They said it will not affect their retail stores but only their headquarters in Scarborough Me.

I guess we can forget that new store they were going to build next to Lowes in Gilford ?
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TOYOTA AURION HISTORY

[Irrigation Guy]

Saw the sign at Heaths Hardware mention the grocery store across the street. Good for them!

[fatlazyless]

No kidding on that creative use of the well located hdwe store sign to advertise the food biz....it seems like a no-brainer....with no downside...like why not?.........will have to check that out.


As of last weekend, the retail space between the Hannaford and the new sports store is available for a new tenant. I vote for a community food kitchen run by very attractive, female volunteers from the local Lutheran Church. 'Yes, Margaret, thankyou so very much for baking these yummy apple strudles.....bless your heart!'